Deliver engaging prevention programming — awareness campaigns, simulations, and educational events — to increase understanding of impaired and distracted driving risks.
Encourage open conversations and peer accountability through speaker sessions, discussions, and student-led initiatives that support responsible decision-making.
Build long-term community impact by partnering with schools, safety organizations, and awareness programs to expand outreach and strengthen prevention efforts.
"Road injuries are among the leading causes of death for youth aged 15-24 with more than half involving alcohol and/or drugs."
— MADD Canada
"In 2024, Canadian police reported 121,162 Criminal Code traffic violations, with approximately half involving impaired driving."
— Statistics Canada